Kahwa Coffee

It all started with a tweet; when longtime Kahwa Coffee customer Evan Longoria @’d the company on Twitter, he set the ball in motion to fast becoming a business partner. In launching the special collaborative coffee blend, Signature Series No. 3, RKC.me was tasked with designing the bag and handling the rollout, as well as coordinating and capturing the unveiling event… And for good cause: benefitting those in need.

“The bag and everything, what they did with it, their marketing people, they turned it into something pretty special.”
— Evan Longoria on Drew Garabo LIVE 102.5 The Bone

Press:
Tea & Coffee Trade Journal, Daily Coffee News, Tampa Bay Times, Creative Loafing Tampa, St. Petersblog, MLB.com, Cut4

If there’s one thing we love at I Love the Burg, it’s dogs. Okay, living in St. Pete, we also are enamored with each sunrise and sunset. Therefore, we tapped National Dog Day as a reason to come together for a photo opportunity to celebrate our love for both with the local Instagram community.

Connecting local businesses with dog lovers and the IG community at large, Pup with the Sun featured Kahwa serving coffee for the humans while swah-rey and That Dog Ice Cream pampering the pups with sweet treats. Dog enthusiast shops St PetersBARK and Pup Active also joined in the fun with some special prizes.

Working with legendary pitchman Anthony Sullivan, RKC.me helped adapt his TV campaign for the Hurricane Spin Broom to a social universe. Our effort increased viewership from only 5% completion to nearly 70% of viewers watching the entire 12 second social infomercial while also sending thousands of new users to the website to shop.

Kudos to the husband and wife team behind one of the Tampa Bay’s fastest-growing brands. Their dedication to participating in our elaborate April Fools launch of Caféine, is representative of their dedication to the craft of making great coffee. Launched the morning of Saturday, April 1, the video was seen and shared by thousands and garnered publicity in the Tampa Bay Times and coffee industry blogs.

In a world of Instagram photos and Snapchat stories, a photographic journey of the great American road trip presented a great opportunity to expose a fine art museum to the next generation of patrons. Our Open Road trailer not only engaged a whole new social audience for the Museum, the MFA saw traffic to the exhibition skew significantly younger for the first time in a while.

It’s true that working with artists can be difficult. What’s more difficult is promoting shows in a social media world with highly limited print and TV assets. Through its partnership with RKC.me, we combined the forces of The Mahaffey Theater’s lineup with that of I Love the Burg’s reach to bring highly expanded coverage to upcoming acts. 30 second reels go beyond still images to re familiarize viewers with the accomplishments of upcoming performers. Each reel produced resulted in an almost immediate boost in ticket sales.

Peter Cetera

Arturo Sandibal

Captain Sully

RKC.me is thrilled to be working with the Museum of Fine Arts on what’s certain to be one of the biggest exhibits of 2017 in St. Pete, Tampa, Florida and possibly the entire Southeastern U.S!. Opening November 11, Star Wars and the Power of Costume makes the MFA it’s rebel headquarters in the state of Florida.

Proving that a community bank is actually about community, Pilot Bank works with several big hearted organizations in Tampa Bay. In addition to giving their time for volunteer efforts, the bank looks to share great stories about those they work with via mini-documentaries on social media.

PS… Best to admire Joseph a distance.

Big Cat Rescue

Young Eagles Take Flight

Proving moderation is all about picking this over that, without the heaping helping of preaching, Healthy St. Pete asked us to launch a virtual progressive dinner partnership with local restaurants. The resulting tours prove that being mindful of what you take in when you eat out can still be a lot of fun.

With the emergence of Facebook Live, social media users are expecting brands to deliver even more behind the scenes programming. Could Sundial tap into this kind of content to meet their goal?

Sundial LIVE, a regular 7-10 minute broadcast featuring the tenants of Sundial St. Pete that’s part backstory, part informational and reaching viewers by the thousands.

Several videos into the series and we’ve reached well over 200k people, thousands of engagements while drawing the attention of over 70k unique viewers.